ABC boss calls One Nation's Bluey cartoon 'shocking and disrespectful' – video
News Source
•Wed, 28 Oct 2026 03:23:35 GMT
📰 What Happened
The head of the ABC, Hugh Marks, has called One Nation's use of Bluey shocking and disrespectful. He told a Senate committee the cartoon may break intellectual property rights.
Marks said he learned about the party's 2024 political cartoon last week and got legal advice. He promised the broadcaster would take further action.
🔍 The Backstory
The video shows Bluey ramming politicians with a car. Labor senator Varun Ghosh said the cartoon has particular poignance now. That is because independent MP Helen Haines was allegedly hit by a car in an attack and lost both legs.
The ABC holds the rights to Bluey, one of Australia's most successful TV exports.
🎯 Why It Matters
Copyright protects the people who make things. If a party can copy a beloved character for attack ads, other creators lose control of their work.
The head of the ABC, Hugh Marks, has called One Nation's use of Bluey shocking and disrespectful. He told a Senate committee the cartoon may break intellectual property rights.
Marks said he learned about the party's 2024 political cartoon last week and got legal advice. He promised the broadcaster would take further action.
The video shows Bluey ramming politicians with a car. Labor senator Varun Ghosh said the cartoon has particular poignance now. That is because independent MP Helen Haines was allegedly hit by a car in an attack and lost both legs.
The ABC holds the rights to Bluey, one of Australia's most successful TV exports.
Copyright protects the people who make things. If a party can copy a beloved character for attack ads, other creators lose control of their work.