Pebble's new smartwatch only comes with a 30-day warranty. Most gadgets come with a one-year warranty or longer. Founder Eric Migicovsky says the short warranty is about trust. He believes customers should know what they are buying and trust Pebble to fix problems if they come up. Pebble is also looking into selling parts for DIY repairs. This would let customers fix their own watches instead of sending them back. Migicovsky says the company wants to be honest about what the watch can and cannot do. He thinks trust is more important than a long warranty on paper.
Pebble was one of the first smartwatch companies. It started in 2012 with a hugely successful Kickstarter campaign. The company sold millions of watches before being bought by Fitbit in 2016. Fitbit was later bought by Google, and Pebble was shut down. In 2025, Migicovsky brought Pebble back with a new e-paper smartwatch. The new watch focuses on simplicity and long battery life. It does not try to compete with the Apple Watch. The 30-day warranty has surprised some buyers, but Migicovsky says it is part of Pebble's honest approach to business.
This matters because it shows a different way of doing business. Instead of promising long warranties they might not honor, Pebble is being upfront. It asks customers to trust the product and the company.

Pebble's new smartwatch only comes with a 30-day warranty. Most gadgets come with a one-year warranty or longer. Founder Eric Migicovsky says the short warranty is about trust. He believes customers should know what they are buying and trust Pebble to fix problems if they come up. Pebble is also looking into selling parts for DIY repairs. This would let customers fix their own watches instead of sending them back. Migicovsky says the company wants to be honest about what the watch can and cannot do. He thinks trust is more important than a long warranty on paper.

Pebble was one of the first smartwatch companies. It started in 2012 with a hugely successful Kickstarter campaign. The company sold millions of watches before being bought by Fitbit in 2016. Fitbit was later bought by Google, and Pebble was shut down. In 2025, Migicovsky brought Pebble back with a new e-paper smartwatch. The new watch focuses on simplicity and long battery life. It does not try to compete with the Apple Watch. The 30-day warranty has surprised some buyers, but Migicovsky says it is part of Pebble's honest approach to business.

This matters because it shows a different way of doing business. Instead of promising long warranties they might not honor, Pebble is being upfront. It asks customers to trust the product and the company.

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